Certified Short Sale Experts – Monthly Newsletter October 2026
The Rest of the Industry Is Now Waking Up to Short Sales. Are You Ready?
Short Sales Are Back and in the News – Everybody Is Finally Catching On!
For more than a year, we’ve been telling our Certified Short Sale Experts that short sales were coming back and that this was going to become one of the biggest opportunities in distressed real estate. Well, it seems the rest of the industry is finally waking up!
Over the past couple of months, we’ve seen an increasing number of articles appearing in major real estate publications explaining what short sales are, how to handle them, why they’re increasing and why real estate professionals need to prepare. Sound familiar?
This is exactly what we’ve been talking about in our training programs, webinars and newsletters for a long time now. What’s interesting is that many of these articles are written for agents who have never handled a short sale or who haven’t completed one since the last housing downturn.
They’re just beginning to learn what our CSSE graduates have already been studying and preparing for. There have been over a dozen in just the last two months or so – but here are some of the articles worth reading and sharing.
FOR MORE INFORMATION, SEE ARTICLES BELOW:
- Get Your Marketing in Order NOW!
- What I heard at Five Star and NADP: Short Sales Were Everywhere!
- Why This Time Is Different: The Financial Incentives Have Changed
- HOA Liens: One of the Best Overlooked Source for Short Sales
- HOA Negotiations Are Getting Tougher
- Housing Intelligence Exchange Ft. Worth Nov. 2026
- A Special Shout-Out to CSSE Graduate – Ken Knoke
- Another Live CSSE and Equator Webinar – Oct. 22
- Build Your Short Sale Referral Network Now!
- The Equity Trap: Millions of Homeowners Now Have Even Less Equity Than They Think!
- Your October CSSE Action Plan: It’s Time to Turn Your Training Into Business
- Help Us Build the CSSE Brand and Win a Free On-Hour Consultation
The numbers behind the headlines
According to Realtor.com’s July report, short sales increased now in three successive periods:
Year-over-year growth in short-sale transactions
Year-over-Year Growth in Short-Sale Transactions
Growth rates reported by Realtor.com.
These figures represent percentage changes, not the share of all home sales.
Bar lengths are scaled against a 20% reference.
4%
10%
16%
Growth rates reported by Realtor.com. These are percentage changes, not share of all home sales.
That’s a meaningful change in direction, even though short sales right now still represent only a part of overall housing transactions.
We’re not yet looking at 2008 volumes, and no one should assume every distressed loan will turn into a short sale. But the important point is that the business is quickly moving in the direction we’ve been anticipating.
The opportunity is growing, the industry is paying attention, and the competition is beginning to prepare.
Which brings us to something that I’ve been emphasizing for months.
CONTINUE READING THE ARTICLES IN THIS ISSUE BELOW:
- Get Your Marketing in Order NOW!
- What I heard at Five Star and NADP: Short Sales Were Everywhere!
- Why This Time Is Different: The Financial Incentives Have Changed
- HOA Liens: One of the Best Overlooked Source for Short Sales
- HOA Negotiations Are Getting Tougher
- Housing Intelligence Exchange Ft. Worth Nov. 2026
- A Special Shout-Out to CSSE Graduate – Ken Knoke
- Another Live CSSE and Equator Webinar – Oct. 22
- Build Your Short Sale Referral Network Now!
- The Equity Trap: Millions of Homeowners Now Have Even Less Equity Than They Think!
- Your October CSSE Action Plan: It’s Time to Turn Your Training Into Business

